Adobe has unveiled a new feature inside its Adobe Firefly portal that gives users more control over the final look of images and art created using Generative AI. The feature is called Structure Reference and offers users control over an aspect of their output that has been unavailable previously.

Capturing the essence of everyday moments has become a transformative trend, particularly resonating with photographers who seek to find and showcase beauty in the mundane. This trend, which emphasizes the art of noticing the subtle yet profound beauty in our surroundings, offers a fresh perspective.

Sigma promises the potential for truly extraordinary imagery with the new 50mm f/1.2 DG DN | Art lens, the latest addition that pairs unmatched brightness with precision craftsmanship. Here's a look at the remarkable new lens.

Unlock the full potential of your photography journey with specialized lenses designed to elevate your creativity and skills. From capturing the minute details of a dewdrop to bending the rules of perspective, this guide introduces you to the world beyond standard lenses.

The importance of the positioning of the key light in portrait photography cannot be overstated, with its placement being crucial to defining the subject's features and the overall mood of the photograph. For portrait photographers, mastering key light placement is foundational, affecting everything from the sharpness of shadows to the subtleties of facial contours.

Achieving the right balance and evenness in skin texture is a nuanced skill that significantly enhances the depth and realism of portraits. This challenge, common for portrait photographers, requires a delicate approach to preserve skin texture while ensuring it looks natural and evenly lit. This fantastic video tutorial will show you how to achieve that balance in Photoshop.

Supertelephoto lenses offer a ton of versatility, but you often have to pay top dollar for those capabilities. However, Canon's RF 200-800mm f/6.3-9 IS USM lens bucks that trend by offering all the versatility in focal lengths for under $2,000. This helpful video review takes a look at the lens and the sort of performance and image quality you can expect from it in practice.

Mastering the intricacies of medium format photography can significantly elevate the quality and impact of one’s work. This great video takes a look at the Fujifilm GFX 100 II, a 100-megapixel medium format digital camera, equipped with an ultra-sharp tilt-shift lens, showcasing not just the technical prowess of this setup but also its artistic potential.

Navigating the evolving landscape of professional photography is becoming increasingly complex, with significant shifts in industry practices, client expectations, and revenue models. Understanding these changes is crucial for photographers who wish to stay relevant and competitive in a rapidly transforming market.

Christopher Sturm, a talented photographer known for his captivating work and vibrant presence in the creative community, has shared a deeply personal and urgent message. Christopher has been diagnosed with cancer, an unexpected battle that has swiftly altered the trajectory of his life and work, and he is asking for our help in the form of donations for his treatment. Please consider donating.

As a photojournalism professor, one of the questions I get asked most by beginning photographers is, "What camera should I buy?" As if there's a single, definitive answer to that. The answer I always give is: What do you want to do? There's a camera out there for everyone, and here's a guide for what to look for when you're starting out.

Understanding the nuances between different focal lengths is pivotal for photographers, especially when it comes to portrait photography. The choice between a 50mm and an 85mm lens can significantly impact the aesthetic and feel of a photograph, making it a critical decision in a photographer's creative process. This helpful video tutorial will help newcomers to portrait work pick the right lens.

Navigating through Lightroom’s myriad of features and tools can be a daunting task for photographers. This fantastic video shows five hidden functionalities within the software that can significantly enhance one’s editing workflow and improve the overall photographic output.

Crafting a compelling landscape photograph is not solely about adjusting camera angles or positions; it's about conveying a deep, meaningful message through visual storytelling. Recognizing the intricate relationship between light, landscape, and atmospheric conditions is essential for photographers aiming to elevate their imagery.

Split toning in Lightroom offers photographers a robust tool for creative color grading, enhancing the emotional impact and aesthetic appeal of their images. Understanding its application can transform an ordinary photo into a stunning visual narrative, a reason why photographers should incorporate this technique into their workflow.

Modern laptops reflect significant advancements in technology and design, catering to diverse user needs from hardcore gaming to seamless productivity. These innovations are crucial for photographers, videographers, and creative professionals who rely on powerful, versatile tools for their work.

The organization of digital assets is a fundamental yet often overlooked aspect of photography, crucial for both new and seasoned photographers. A well-organized digital library not only streamlines the workflow but also ensures that valuable images are easily accessible and secure for future use.

In a world overwhelmed with photography advice on YouTube, Instagram, or even articles like this one, it can be hard to know whose guidance to trust when building your career. However, chances are, you may be overlooking the most valuable source of input that will always guide you in the right direction.

In an era where technology continuously redefines the boundaries of creativity, photographers constantly seek ways to carve out their distinct style. A pivotal choice in the equipment a photographer uses can drastically influence their approach, compositional techniques, and ultimately, the uniqueness of their visual storytelling.

Nearly two years ago, I wrote an article pointing out that most of the biggest brands' camera designs are uninspiring.

Embracing a documentary approach to photography can significantly alter a photographer's perspective and output. This methodology, which shifts the focus from aggressively pursuing unique and creative shots to simply capturing the moment as it unfolds, offers a fresh lens through which to view the art form. It's a reminder that sometimes, the most profound images are born from the simplest moments.

The transformation from an average photograph to a masterpiece lies within mastering subtle changes in composition and lighting. This fantastic video tutorial highlights the fine line between a compelling image and one that merely documents a scene.

When the Tourbox Lite arrived for me to try, I wondered whether I would be impressed. After all, I already have a Tourbox Elite. But after using it for a week, I wondered whether it might suit me better. Two weeks in, here's what I concluded.

Mastering handheld photography is a critical skill for capturing spontaneous shots, especially in challenging environments. This helpful video provides invaluable insights and techniques, underscoring its importance for photographers who often find themselves in situations where tripods are impractical or forbidden.

The Remove Tool is a new AI-powered tool designed to remove unwanted areas in your images by simply brushing over or around them. This tool has quickly made it into the workflow of portrait photographers around the world, but is it all it claims to be?

Are you a photographer who prefers to shoot in the JPEG file format? In that case, you have to get everything right in the camera. Correcting a mistake afterward is limited. There are different in-camera tools available that allow you to get the best possible results.

Instagram and Threads have recently announced the integration of HDR (High Dynamic Range) photo support, a significant advancement aimed at enhancing visual content on their platforms. HDR technology is designed to preserve the full spectrum of colors and dynamic range captured by a camera sensor, resulting in more realistic and captivating images.

Dive into the intriguing world of photography's exploration of death and crime scenes, from Victorian post-mortem photography to modern-day coverage with documentary photography. Discover what drives this morbid curiosity and where the line between respectful documentation and exploitation lies.

The recent settlement by the National Association of Realtors (NAR) in the United States represents a pivotal shift for the real estate market, particularly benefiting real estate photographers. This change, resulting from litigation over commission misrepresentation, is set to reshape how agents and buyers interact, emphasizing the increased demand for high-quality real estate photography to enhance property listings.

There are some very good reasons why photographers are switching over to Exascend. However, there was a problem that made me delay this article. Here's why.

Unlocking the potential of underexposed images is a crucial skill for photographers, enabling them to salvage photos that might otherwise be considered lost causes. This helpful video tutorial will show you how to do just that using Lightroom.

With all the different AI tools that get introduced into the various photo editing apps, it's easy to forget about the fundamentals. To become an efficient photo editor, you must also know the basic settings and techniques. Michael Shainbloom gives ten Lightroom tips that help you achieve that.

Micro Four Thirds (MFT) systems continue to be a compelling choice for many photographers and videographers, despite the industry's lean towards larger sensor formats. The affordability, compactness, and broad lens selection of MFT cameras offer a unique blend of benefits, particularly for those focused on portability and cost efficiency without compromising on image quality.

As Russia began the attack on Mariupol, a group of Associated Press journalists found themselves trapped in the besieged city.

In the past few years, we’ve seen the emergence of more convenient photography, video, and content creation tools that make it easier for creatives to wear more hats. This affordable but feature-packed option is a testament to that.

There are 85mm lenses aplenty at just about every price point, and each comes with a different value-to-performance ratio, but this lens may offer one of the best ratios out there. This fantastic video review takes a look at the lens and the sort of performance and image quality you can expect from it in practice.

In the heart of Las Vegas at the 2024 Wedding and Portrait Photographers International, I had the opportunity to dive into the minds of talented winners from the Portrait Masters' January competition, unveiling their creative processes and inspiration.

For over a decade, I've been eagerly anticipating the release of a full frame digital global shutter camera. I'm honestly surprised it took this long, but it's finally here in the new Sony a9 III.

Fujifilm has carved a unique niche in the photography industry, capturing the interest of both professional and amateur photographers worldwide. Their journey, from the production of their first camera, the Fujica 6, to their latest digital innovations, illustrates a commitment to innovation and quality that has consistently set them apart.

The question of whether to upgrade camera gear is a perennial dilemma for photographers, balancing the allure of new technology against the practicalities of their craft and budget. This decision is one that requires considerations of cost, technological advancements, and the genuine need versus the desire for the latest.

While many have tips for keeping travel expenses low regionally, what happens when you start flying to landscape photography destinations? Things that work with regional travel don’t scale when limited on what you can bring. I have several tips for keeping travel costs low when flying to your destination.

I don't know about you, but I'm always looking for creative ideas for my next shoot. It's not always easy, and sometimes you just need to get to your location to find what you're looking for.

The Sony FE 50mm f/1.4 GM lens brings some of the company's best design and features, promising high levels of performance and image quality at a competitive price. How does it hold up in practice? This fantastic video tutorial takes a look at what you can expect.

Today I bring you a hilarious photoshoot challenge called The Walmart Photo Shoot. Pye Jirsa and I battle head to head to see who can take the best looking images all while using $100 worth of clothing bought from Walmart. To make it even harder, none of the images can be Photoshopped either!

The Apple Vision Pro is, without a doubt, one of the most jaw-dropping pieces of technology I've ever tested. But, after the thrill wore off, I was left with an uncomfortable device that was just a little worse than my phone, laptop, and television.

Embracing the challenge of dull, overcast days, this video offers a refreshing perspective on photography under conditions many might find uninspiring. Highlighting creativity over clarity, it suggests that less-than-ideal weather can be the perfect setting for exploring new photographic techniques and compositions, offering five different ways to approach such weather.

Investing in the latest photographic equipment is a decision fraught with financial implications, one that every photographer must navigate carefully. The rapid depreciation of camera gear serves as a cautionary tale for photographers keen on maximizing their return on investment while still achieving professional results.

I am becoming a fan of Neewer gear. Since they changed direction and started producing equipment for themselves, the designs have vastly improved, and the quality of the products has rocketed. Here are two new lights from their stable that are exceptionally good. Their competitors should look out.

The announcement of the Sony a9 III set the photography world alight with excitement as it became the first camera to feature a global shutter. In this video from Julia Trotti, she puts the camera through its paces in a sports environment. Let's see how she gets on.